Course curriculum

  • 1

    Module 1

    • Introduction on Understanding Client Brief and Deliverables

  • 2

    Module 2

    • Reading Between the Lines: Brief Interpretation

  • 3

    Module 3

    • Extracting Requirements & Defining Deliverables

  • 4

    Module 4

    • Brand, Audience, Platform & Messaging Alignment

  • 5

    Module 5

    • Clarification, Communication & Change Management

  • 6

    Module 6

    • Brief-to-Deliverable Execution & Quality Assurance