Course curriculum

  • 1

    Module 1

    • Professional Course for Social Media & Digital Marketing Specialists

  • 2

    Module 2

    • Understanding Business, Brand & Source Material

  • 3

    Module 3

    • AI Fundamentals & Prompt Engineering

  • 4

    Module 4

    • Creating High-Quality AI-Assisted Marketing Copy

  • 5

    Module 5

    • Platform-Specific AI Copywriting

  • 6

    Module 6

    • Human Editing, Optimization & AI Copy QA